Apple Is A Device Company, Not A Services Company

Nov 30, 2023

∙ Paid

Apple (AAPL) is a device company. Apple bulls began positioning AAPL as a Services company several years ago as device sales slowed. There are two primary reasons why Apple is a device company.

First, AAPL generates approximately 75% of Revenue from device sales (iPhone, Mac, iPad, wearables and home tech). That’s the end of the argument. However, if one wishes to go further…

Keep reading with a 7-day free trial

Subscribe to TEK2day to keep reading this post and get 7 days of free access to the full post archives.